Our latest campaign for adidas Originals explores the contrast between footwear heritage and the constant movement of the city. Set across four distinct Perth environments, from the clatter of Pot Black to the lunch rush of Good Fortune, the series captures the SL 72 and Handball Spezial suspended in time while the world continues at its own pace.
The collection focuses on material depth of the SL 72 OG in a woven white execution and the Handball Spezial in a textured Black and Autumn. These silhouettes, rooted in terrace and running history, are recontextualised through a lens of stillness. By stripping away camera movement and relying on the natural, diegetic sounds of each location, the focus remains entirely on the form and construction of the shoes.
Whether positioned in a wind-swept street or a local restaurant, the campaign highlights the functional reality of these classics. They are pieces designed to ground the wearer, serving as a constant even when the environment is in flux.
























































