Adidas Community Always | The Kit Dealer™ | EPISODE 32*

Adidas Community Always | The Kit Dealer™ | EPISODE 32*

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From a childhood fascination to a full-blown obsession, Robert Childs has turned his love for football shirts into a thriving business. At just 13, his collection started growing, driven by a passion for unique, statement pieces. Fast forward, and The Kit Dealer, his brainchild, has transformed from a reselling hobby in a Mindarie bedroom to a vibrant store in Perth’s CBD. Inspired by Japanese workwear and football culture, Robert blends these elements seamlessly, creating a distinct style. Community is the backbone of his journey, with loyal customers and supporters helping turn his dream into reality. The Kit Dealer’s story is one of dedication, unique style, and the power of community. Listen to The Kit Dealer's playlist available on Apple Music and Spotify now. 


What inspired you to start your business?

I have always been obsessed with football shirts since I can remember. I started properly collecting when I was 13, it was almost an addiction. I also started growing my love for out of the box statement pieces. When my collection grew big enough I decided that I wanted to embark on something that at the time no one had done before. My dream was to always have my own brand but I wanted it to correlate with the one thing I loved the most, Football.


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How would you describe your personal style?

I love Japanese workwear and their obsession with football. I love mixing the two together as every time I go back to Japan I become more inspired by their passion for the sport and dressing to a higher standard no matter the situation.


What does community mean to you and your business?

I wouldn’t be where I am today if it wasn’t for the community. What started as a dream is now a full time job for me. My staff were once my customers that supported me. Every time people come to the store or I do a pop up somewhere in the country it’s amazing how I can visualize numbers on a screen into physical interactions. Talking about football and their equal love for something that I am so passionate about. The support I have received over this journey is something that I could only have dreamed of, the football community in Australia changed my life and I will forever be grateful for the circle I have around me.

Documented by Dylan Le'mon.

Thanks for reading! Listen to The Kit Dealer on Spotify or Apple Music.