Perth’s network of scenic trails and granite outcrops isn’t just a backdrop for weekend escapes. It’s a reflection of the lifestyles that inspire brands like Gramicci. The label’s Fall/Winter 2024 collection echoes the spirit of places like Ellis Brook Reserve, where bushland gives way to rugged old quarries and climbers carve out their own routes on timeworn granite. Gramicci, founded by Mike Graham in 1982 and rooted in climbing’s counterculture, is no stranger to terrains like these. With its utilitarian design language, the collection feels at home navigating the untamed edges of Western Australia.
Drawing on decades of Graham’s climbing ethos, Gramicci FW24 features high-durability textiles and thoughtfully articulated cuts. Pieces are designed to transition from urban strolls to craggy landscapes. Whether it’s a pair of articulated pants that mimic the movement patterns of scrambling or weather-resistant outerwear that shields against changing conditions on windy ridgelines, this season’s drop embraces the balance of style and technicality. Graham’s philosophy, which views climbing as both a sport and a way of exploring life’s complexities, resonates in the collection, where freedom of movement is more than just physical. It’s about embodying a mindset, whether you’re scaling walls at the Quarry Amphitheatre or mapping out your day from a café on King Street.
By channeling the spirit of those who explore spaces both physically and creatively, Gramicci FW24 transforms technical outdoor wear into a reflection of the environments it’s made for. Environments as diverse and multifaceted as the ones right here in Perth. Explore our latest collection in-stores and online now.
