This season, adidas Originals and Noah have reunited to present the next installment of their ongoing collaborative partnership. Building on co-founder Brendon Babenzien’s eclectic suite of influences, the collection brings together the New York label’s quintessentially considered aesthetic language with classic archival adidas looks in the form of footwear, apparel, and accessories.
Continuing Noah’s exploration of the adidas archive, the footwear selection is made up of two signature silhouettes: the Probound and the Rod Laver Super. A conscious take on a lesser-known hardwood classic, the Noah Probound features a white mesh upper, gray suede overlays, blue stripes, a navy and red heel tab, and co-branded tongue detailing. Meanwhile, the Noah Rod Laver Super boasts a rubber outsole, matched with a suede and recycled plastic upper. Noah’s unique stylistic sensibility is then brought to the fore through inverted color blocking on the left and right shoes, combining navy and green hues with co-branded shell details, which refer to the brand’s sustained relationship with the sea, on the heel tabs.
Playfully oscillating between sporting and workwear inspirations, the apparel and accessories offering features a range of hoodies, t-shirts, caps and socks. Launching alongside the collection is a whimsical campaign which brings the products to life by juxtaposing subtle nautical references — an homage to Noah’s core identity — with basketball and tennis iconography.